Gregory Woloszczuk, head of GMW Carolina, says this is the first time Dickey’s Barbecue Restaurants Inc. has entered into a statewide development deal with a franchisee. Dickey’s usually deals with franchisees directly. In this case, however, Dickey’s will rely on GMW to sign and support franchisees in the Tar Heel State.
By leveraging local expertise, Dickey’s believes it will be able to open locations faster and reduce expenses, Woloszczuk says.
GMW Carolina has signed up three franchisees to develop restaurants in the Triad, the Sandhills and the New Bern area. GMW also is looking for Raleigh real estate to add its third Dickey’s location, Woloszczuk says.
Woloszczuk expects each of his three franchisees to open at least one restaurant before the end of the year, saying that all three currently are in lease negotiations. He hopes to have his third Triangle location locked up before 2011.
In the meantime, Woloszczuk will be looking to sign up franchisees in the Charlotte, Fayetteville and Asheville areas over the next six months.
Woloszczuk and his wife, Maureen Woloszczuk, founded GMW Carolina in 2006. They opened the Cary Dickey’s location in September 2007 and the Durham restaurant in April 2008.
GMW has 25 employees. Each Dickey’s has about a dozen workers.
Dickey’s, which was founded in Dallas in 1941, features hickory-smoke barbecue in a variety of plates and sandwiches.